When the Absolut Vodka ad campaign for “Nothing to Hide” started last year, it was about sustainability and using the wholesome cool, clear water bubbling up from wells found 140 meters below the distillery to tell a story about transparency. Fast forward to today and that wholesome approach has changed to asking their employees to […]
The post Employees Go Absolut(ly) Naked to Sell Vodka. Tasteless? appeared first on Distillery Trail.
For more click to continue on to http://www.distillerytrail.com